Industry News - March/April 2011

By Editor,

, Georgia -December 10th, 2010 -In keeping with their brand promise of leading the market in Safety, Styling and Performance, Tomberlin has announced the launch of the 2011 model year for all Tomberlin E-Merge LSV’s. Featuring four new proprietary models and value-added enhancements to their current market-leading line of LSV’s, Tomberlin offers ten unique models of LSV’s, in addition to their recently introduced street-legal Vanish electric utility vehicle.

“As the market leader, our Dealers expect us to continue to drive product innovation and performance, while offering the safest low speed vehicles on the market” states Tomberlin’s Chris Plummer. “We believe we have hit the target with the launch of the 2011 models”. Leading the 2011 model year is the new Collector’s Edition Blackwood™ model. With production limited to only 100 units, the Blackwood features Tomberlin’s new TEC Entertainment Center with a complete JBL® stereo system, custom upholstered ultra-suede embroidered seats, 13-inch steel-belted radial tires with aluminum wheels, and a stunning custom-painted matte black finish with a complimenting interior – all as standard features. In addition to the new Blackwood, Tomberlin also launched their new Luxury Sport and Luxury Sport Pearl models offering stylish combinations of upgraded seating, tire and wheel packages and other value-added performance features.

Tomberlin also announced a significant enhancement to their warranty program, extending its E-Merge warranty to 4 years. And to further enhance performance and serviceability, Tomberlin has added the BFS® single-point watering system to its entire 2011 product line as a standard feature. Plummer also stated, “One thing we have learned over the last decade is we must continue to drive innovation, customer value and Dealer margins. Our Dealers have come to expect us to lead the market in value and performance without sacrificing our leading safety position. By enhancing our existing products while introducing new, feature-rich models we hope to exceed their expectations.”

To experience the new 2011 E-Merge line of Tomberlin Low Speed Vehicles go to

To see the full line of Tomberlin® ATV’s, Schwinn™ Scooters and America’s leading electric platforms, please visit or a local Tomberlin® dealer. REACHES DEALER MILESTONE IN FIRST 6 MONTHS OF OPERATION
When you have a great idea, it catches on in a hurry. is no exception. Created as the Internet’s first web portal devoted exclusively to the promotion and advancement of its dealer-members, (the “Weasel”) has grown to a nationwide network of fifty golf cart dealer-members in twenty-one states in just six months.

“We knew we were on to something when, with little to no promotion, dealers from around the country started signing up to become members,” said Jennifer Carr, Director of Member Services. “ has given our dealer-members the ability to sell surplus inventory and to network with other dealer-members throughout the country; creating a powerful community devoted to providing unparalleled product selection and customer service. Our goal was to have fifty dealer-members in twelve months. We are extremely proud to announce that we have reached our goal in half the time.” is the industry’s premier pre-owned golf cart Internet search engine. With its rapidly growing dealer-member base, it provides unequalled access to a nationwide inventory of pre-owned E-Z-Go, Club Car, and Yamaha carts. dealers are able to offer their customers greater selection, faster shipment and better service than those without access to the Weasel’s impressive business and profit-building capabilities.

Dealers wanting to find out more about the advantages of becoming a member can do so by going online to

Cab provides maximum flexibility in all weather conditions

Curtis Industries, LLC has introduced a modular cab system for the Kawasaki Teryx utility vehicle that allows rapid transformation from a fully enclosed cab to an open-air ride in 60 seconds. The Curtis Rapid Convertible System (RCS) allows the user to choose one or all components for maximum flexibility as the weather changes.

A simple ROPS base frame with cab receiver mounts provides safety and easy installation of the modular components. The roof, windshield and rear panel feature a unique, easy on, no-tools, pin to slot connection and a heavy duty quick release latch. The strong but lightweight hard-coated polycarbonate windshield quickly vents for varying temperatures and is designed and tested for full speed travel with the windshield open or closed. An optional wiper kit is also available.

Cab panels are designed using advanced technology and materials. The Rapid-Convertible System uses thermoformed TPO material (not ABS plastic or fiberglass) for all body panels. TPO offers superior low-temperature impact resistance, higher heat-deflection and greater dimensional stability than ABS or fiberglass. Side doors quickly convert to half doors – no tools required – providing greater safety and protection than with an open cockpit.

Available in black, cab components – base frame, roof, windshield, doors, and rear panel – can be purchased separately or as a complete cab.

For more information on Curtis products please visit

Star EV (A division of JH Global Services, Inc.) has launched their Star EV Select customized paint offering. Now dealers can order any vehicle with any color starting from only $350 extra for 2 passenger models.

Star EV uses environmentally friendly water borne paint from BASF. “Our new 104,000 sq. ft. facility contains two paint booths. “We are excited to offer this service to our dealers” stated Joe Wallington, VP of Sales and Marketing for Star EV.

Please contact Star EV for more details at

rst initiative with Tomberlin Anvil™ vehicle

TEAM Industries along with technology development company, Fallbrook Technologies (Fallbrook) announced today their partnership to develop electric vehicle transmission prototypes.

The first initiative under the agreement is for the Tomberlin Anvil™, a street-legal Neighborhood Electric Vehicle (NEV) offering a range of more than 40 miles.

“We are equally committed to improve both the performance and battery life of electric vehicles,” said Rob Smithson, Fallbrook’s Vice President of Business Development and CTO. “Our NuVinci® product line is ideal for this purpose, and designed to allow an electric car motor to operate in a more efficient manner by continuously optimizing the electric powertrain for driving conditions.”

Production of the resulting powertrain will occur at TEAM Industries’ Minnesota-based facilities. “Working with Fallbrook on this initiative makes perfect sense for us,” said Tony Passanante, Senior Director of Marketing and Strategic Planning for the company. “Our core competency is designing and manufacturing systems that transmit power and put it to work quietly and efficiently.”

Unlike conventional gear and clutch transmissions, the NuVinci continuously variable planetary transmission (CVP) uses a set of rotating and tilting balls positioned between the input and output components of the transmission that tilt to vary the speed of the transmission resulting in a seamless and continuous transition to any ratio within its range.

“TEAM Industries is committed to developing innovative products that advance electric vehicle driveline systems,” said Passanante.

“We’re continually searching for leading suppliers capable of providing technologies to make our eco-friendly automobiles more compelling and exciting than anything else like it on the market,” said Michael Tomberlin, CEO of Tomberlin. “That means offering improved hill climbing, acceleration and towing capacity as well as other rider benefits in our vehicles. Developing systems that enable electric vehicles to enhance performance is a key step towards achieving that goal, thus we are very pleased to support the Fallbrook-TEAM development initiative for that reasons.”

More information is available at or

Golf Course Superintendents Association of America (GCSAA) President James R. Fitzroy, CGCS, announced today that J. Rhett Evans has been selected as the organization’s chief executive officer.

Evans, who has served as interim CEO since late June of 2010, came to GCSAA in July 2009 as chief operating officer. Prior to joining GCSAA, he was the director of the parks, recreation and commercial facilities division for the Phoenix suburb of Mesa, Ariz., (population 490,000). He was elevated to that position in 2005, after serving as that city’s convention center and amphitheatre director beginning in 2001.

“We are excited to have Rhett Evans as our CEO,” Fitzroy said. “He has a track record of success everywhere he has been. He has experience in the golf industry, both on the facility level and from an organizational perspective. He has experience in managing a large staff and being accountable to a variety of constituents. And, he is a consensus builder. That will serve him well with GCSAA members and in the increasingly collaborative golf industry.”

While in Mesa, Evans managed all program areas including the convention center and amphitheatre; spring training baseball complex (Chicago Cubs); cemetery; recreation and aquatic complexes; and 2,600 acres of park space. Also under his watch were the operations of Dobson Ranch and Riverview golf courses. He oversaw a budget of $32.5 million and a $28 million capital budget. Fitzroy indicated GCSAA will conduct a search to fill the chief operating officer position created by Evans’ promotion, although no timetable or job description has been established.

Evans earned a bachelor’s degree in sociology with an emphasis in business, and a master’s degree in recreation management and leadership with an emphasis in public administration from Brigham Young University. He is also a graduate of the Public Assembly Facility Management School. He has experience in facility and events management, working as the director of the McKay Events Center in Orem, Utah from 1997-2001, and director of operations at the Delta Center (home of the NBA’s Utah Jazz) and Franklin Quest Field in Salt Lake City for the five years prior to that.

Evans, born Sept. 29, 1968, is a native of Prescott, Ariz. He and his wife Colleen, reside in Lawrence, Kan., with their daughter Caitlyn and son Seth.

Visit GCSAA at

Building on the momentum of their market leading E-Merge series of Low Speed Vehicles, Tomberlin Automotive Group, Inc. has announced the introduction of the Golf Sport (GS) model golf car, offering all the safety features of their LSV’s, with optional accessories which compliment the golf course and neighborhood markets.

According to Leslie Bedenbaugh, a member of Tomberlin’s Leadership Team, “safety will always be the primary influence in product creation at Tomberlin, and we will not compromise our safety standards with the new GS model golf car.  Therefore, the GS will have front and rear disc brakes, seat belts, independent front suspension and an on-board smart charger.”  In addition, the GS model golf car has two customized speed settings.  The Golf setting is at 14 mph, and the Neighborhood setting is at 19 mph.  Furthermore, the GS comes with an acrylic windshield, as well as options for a split windshield, golf bag attachment and the new Tomberlink golf kit consisting of a sand bucket, cooler and ball washer.

“A dealer will not need an automotive license to sell the GS model golf car, because it cannot be tagged due to the specialized speed settings” says Bedenbaugh.  When asked why Tomberlin was entering the golf market, she stated “ It’s simple, whether we support the decision for our E-merge models to be on the course or not, it became clear our customers were using them for golf in several areas.  Plus, we had significant dealer demand. It may be over-engineered for golf-only use, but it will definitely meet or exceed any golfer’s expectations.”

“The introduction of the GS will open Tomberlin’s retail market to new areas while expanding brand awareness and acceptance, consumer availability and business potential “ says Nat Newsome, Tomberlin’s marketing manager. “We are building tremendous momentum in the market, with many upcoming announcements regarding product, innovation and new alliances.  These are exciting times!”

Bedenbough concluded “Dealers have recognized our broad offering provides them with a significant business opportunity. Tomberlin drives showroom traffic and more fully engages a broad range of customer lifestyles.  We recognize we need our dealers more than they need us, and we feel very fortunate to have such great dealers.”

To see the full line of Tomberlin® ATV’s, Schwinn™ Scooters and America’s leading electric platforms, please visit or a local Tomberlin® dealer.


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